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To this end, you manage the brand identity, website, content, and campaigns in a B2B environment and maintain communication with customers, partners, and the specialist market. Working closely with sales and product management, you support leads and growth within the partner network, plan trade fairs, events, and partner activities, and lead the marketing team. You are also responsible for the budget, key performance indicators, and collaboration with external agencies. You evaluate the measures taken and further develop them based on the results.\u003C\u002Fp>\n","\u003Cp>You bring experience in strategic and operational marketing leadership, ideally in a B2B or technology environment, and are proficient in positioning, content, campaigns, and digital marketing. You understand partner-driven business and long sales cycles, have previous leadership experience, and work in a clear and structured manner. Communication in German and English comes easily to you. You make data-driven decisions and are responsible for both strategy and implementation.\u003C\u002Fp>\n","\u003Cp>You have several years of professional experience in marketing, including several years in a leadership role, and can demonstrate success in brand building, campaigns, and collaboration with sales. Ideally, you come from the software, IT, or a comparable B2B market. Experience with partner or channel marketing is an advantage, as is leading a small team and working with agencies.\u003C\u002Fp>\n","\u003Cp class=\"ui-markdown__paragraph ui-z80ra4 ui-uu7i3w ui-1nhcn8o ui-j7cesy ui-13faqbe ui-14l7nz5 ui-zboxd6 ui-1xxm6qq ui-fo6hhr\">A completed degree in marketing, communication, business administration, or a comparable subject is required. Equivalent, relevant professional experience may be accepted in lieu of a degree.\u003C\u002Fp>\n","\u003Cp>You will take on a leadership role with a direct influence on the brand, appearance, and growth, working with short decision-making paths in a specialized product company. Sales, product management, and an international partner network are your direct contacts. The location is Landeck. You will shape the marketing yourself, develop further in a responsible position with creative freedom, and start in a team that knows the product and market from practical experience.\u003C\u002Fp>\n",{"de_DE":553},{"locale":494,"id":554,"slug":555,"post_title":556,"href":557},9609,"initiativbewerbung","Initiativbewerbung","https:\u002F\u002Fcms2.iacbox.com\u002Fjobs\u002Finitiativbewerbung\u002F",{"self":559,"collection":564,"about":567,"wp:attachment":570,"curies":573},[560],{"href":561,"targetHints":562},"https:\u002F\u002Fcms2.iacbox.com\u002Fen\u002Fwp-json\u002Fwp\u002Fv2\u002Fjob\u002F10480",{"allow":563},[502],[565],{"href":566},"https:\u002F\u002Fcms2.iacbox.com\u002Fen\u002Fwp-json\u002Fwp\u002Fv2\u002Fjob",[568],{"href":569},"https:\u002F\u002Fcms2.iacbox.com\u002Fen\u002Fwp-json\u002Fwp\u002Fv2\u002Ftypes\u002Fjob",[571],{"href":572},"https:\u002F\u002Fcms2.iacbox.com\u002Fen\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia?parent=10480",[574],{"name":528,"href":529,"templated":511},1794375321365]